What makes us IT lead gen experts?

    • We’ve been successful IT digital marketing strategists for over 10 years
    • We generated 1000s of fully GDPR compliant IT leads in 2018
    • Our leads are 100% exclusive to you – created for your brand, you own the assets & rights to the data
    • A deep understanding of the incestuous technology industry
    • We use lead quality tracking & reporting software with stringent qualification criteria
    • As qualified Google partners, we are deeply skilled with the technical side of SEO and PPC
    • We understand the mindset of highly researched, senior level IT prospects
    • We know the commercial value and long contract tenure of high value technology sales leads

    Data Driven Conversion Rate Optimisation

    Leads to a better ROI for your marketing budget, higher quality leads and more sales. Lead generation is a numbers game – Our technical solutions give you solid, predictable results.

    Focus on High Quality Leads

    We work to a leads target, not just fluffy marketing metrics and pretty reports. Our key metric is goal conversions, (inbound enquiries). Our lead qualification matrix ensures your leads are correctly targeted. Every month, lead scoring software is used to review your lead quality and agree actions to drive conversion rates. Enterprise grade tracking software is used to procure data from your high value website visitors.

    Google Pay Per Click (Adwords)

    • Deep Market Audit – We use software to perform a deep analysis of your keywords & potential traffic
    • Campaign Creation – We create your PPC structure, adverts, ad extensions, negative keywords & landing pages
    • Remarketing – We setup remarketing & optimise your PPC campaigns
    • Performance Driven – Every month we make recommendations on how to improve your budget performance & drive better leads

    Search Engine Optimisation (SEO)

    • SEO Strategy – A vast & detailed plan, rapidly boosting your search rankings, attracting more visitors
    • Rapid Results – We innovated a unique method to achieve really rapid results from SEO
    • Proactive Management – We submit local SEO placements, boost your credibility, optimise landing pages & user journey (UX)
    • Predictable Results – Sustained SEO rankings bring predictable results to lead gen, supporting the long term growth of your company

    Social Advertising

    • All Platforms –Facebook, Instagram, Twitter, LinkedIn, YouTube
    • Creative Ideas – Disruptive campaigns stop people in their tracks
    • Fully Managed – The entire lifecycle of social media campaigns
    • Market Segmentation – Analysis of your audience & how to target them
    • 360 Degree – Preparation, planning, graphics, launch, optimisation & reporting
    • Lead Nurturing – Staged campaigns & remarketing

    IT Sales Lead Generation Methods

    Warm Networking Activities on LinkedIn

     

    • We automate your Linkedin activities to build your highly targeted network, introduce your services and network warmly with your ideal prospects

     

    • Campaigns are very versatile and can be used for soft networking, building a prospect list and gathering data that can be used in other campaigns

     

    • Ongoing full management includes regular, targeted campaigns into your network. Full weekly reporting, keeps you in control

    Fully Managed Business Development Campaigns

    Tailored Landing Pages – Everything your prospects need to enquire on 1 page

    • Senior level, IT decision makers conduct lots of research before they make a sales enquiry or respond to a marketing campaign
    • Our sales landing pages are designed to tell them everything about a specific product or service on 1 page. This boosts your conversion rates and makes enquiries more likely
    • Our campaign landing pages are setup with a “wireframe session”. This is done by working closely with you to plan every aspect of the entire user journey, specifically adapted to your business and your technical content to showcase your expertise and drive leads.

    Request Your Free Lead Generation Audit Now

    • Are you confident you achieve good ROI from your marketing?
    • We conduct a 117 point technical audit of your website
    • We produce a full management insight report of your current IT lead generation activities
    • Our expert lead generation team use their in-depth technical knowledge and several diagnostic software tools to produce detailed analytics of your digital marketing
    • Insightful projections take the “guess work” out of your campaigns





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